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Kate Purmal

Author

Kate Purmal is an independent board director and strategic advisor who consults with and coaches CEOs, founders, and entrepreneurs to elevate their leadership capacity, build high-performing teams, and achieve business planning and operational excellence. Kate is also a business intuitive.

As an Operator she has held CEO, COO, CFO roles for private companies, and was an SVP for a $10B Tech Company. She is an active independent corporate board director.

As an Executive Coach she has worked with 100+ global executives, entrepreneurs and visionaries, and built coaching programs for top talent women in multinational companies. Her coaching experiences and multi-year research projects into visionaries, Impostor Syndrome and workplace trauma provide the foundation for the two books she has authored: COMPOSURE The Art of Executive Presence, and The Moonshot Effect: Disrupting Business as Usual. She is also a business school lecturer at Georgetown McDonough School of Business. University of Michigan Ross School of Business, and Sanford Graduate School of Business.

Kate’s innate capacity for business intuition has been woven through her career for the last 30 years. She models how to move beyond data, narrative and context to access intuitive information, and works with her clients to interpret that information to make better decisions, align teams, work more effectively, utilize resources more efficiently, and break through internal barriers and roadblocks. As a result, her clients create impressive results and greater impact with less effort and fewer resources, and they experience more grace, ease and joy in their work and their lives.

Kate has been instrumental in five successful M&A exits: as a co-founder Liquid Machines (acquired by Check Point Software Technologies in 2010), as a member of the founding management team at Palm, Inc (acquired by US Robotics in 1995), as CEO of U3 Inc. (merged with SanDisk in 2007), and as Independent Board Director of ABD Insurance and Financial Services (Merged with Newfront Insurance) and Versaic Inc. (Acquired by Benevity).

Kate lives in Santa Barbara, California with her husband and two dogs. She is an avid road and mountain biker and hiker, and loves to accompany her professional yacht captain husband on sailing adventures up and down the west coast from Alaska to Mexico.

March 17, 2023

Masks Off: A Kandid Chat on Imposter Syndrome

I had the opportunity to have a kandid chat on the topic of imposter syndrome, a prevalent issue experienced by up to 82% of the population. I was joined for this discussion by three incredible women who shared their insights...

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